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After being named Startup of the Year at Connected America, representatives from PlektonLabs joined Beyond the Cable to discuss KIVO.

Jane Fisher, the director of technology and integration at PlektonLabs, says their new platform, KIVO, is the result of a collaborative project that sought to create a platform that would bring new revenue streams to operators.

After being named Startup of the Year at Connected America, Fisher joined Wahid Mohammad, the company’s CEO, to discuss why their concept is so revolutionary on Beyond the Cable.

Mohammad said through working with operators, his company was able to observe that growth was stagnant.

Meanwhile, he says spending and investments have continued, even without a clear ROI.

“Right now, there’s no platform that can provide that kind of support,” he said. “And that’s the reason we were thinking to invest on dynamic pricing and bringing this capability.”

Fisher elaborated on that idea, saying dynamic pricing gives an emphasis on real-time intelligence.

She said it also gives operators the ability to study and integrate consumer behaviors into pricing and growth strategies.

Muhammad said the KIVO platform, which offers dynamic pricing, has no clear competitors, though he said other platforms address dynamic billing, or dynamic charging.

“Those are kind of short sighted,” he said. “And actually, sometimes backfiring on the CSPs.”

He said bills without consumer consent can hurt customer sentiments and damage reputations.

“The customer needs to have the power to say yes or no to the pricing,” he said, adding that other platforms offering revenue optimizations do not speak telco, alluding to the complexity of the industry as a whole.

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