Awards
At this year’s Broadband Communities Summit in Houston, GFiber was named Broadband Provider of the Year by Broadband Communities.
Broadband Provider of the Year is an annual accolade that recognizes efforts to reshape the consumer broadband experience.
GFiber’s victory this year reflects their multiyear drive to reduce friction and increase transparency — moves that the company says have translated into higher customer satisfaction and business growth.
Why judges rewarded GFiber
Customers consistently rate broadband providers poorly for customer satisfaction, a persistent challenge across the industry.
In that context, judges appear to have rewarded GFiber for redesigning the customer journey — from simple, transparent offers through to self‑service and real‑time support — and for backing those changes with measurable results: fewer support calls, high satisfaction scores, and independent industry accolades.
Other reasons GFiber performed well with judges
Rather than competing solely on price or network reach, GFiber has also emphasized an “app‑first” customer service model and simpler product presentation.
Click here to see photos from Broadband Communities Summit 2025!
Here’s a look at what some of that means:
- Transparent pricing
- Lifestyle‑based plans
- App‑centred tools
- Proactive service gestures
As an example, GFiber introduced measures such as automatic credits during outages and proactive router upgrades to reduce repeat problems, supported by field teams and contact center staff trained to resolve issues on first contact rather than push additional products.
GFiber hits homeruns with third-party recognition
GFiber points to a string of metrics to demonstrate the impact of its strategy. It reports a Net Promoter Score (NPS) of 62, which it compares to high‑performing consumer brands. In JD Power’s 2024 survey the company scored 839 — the highest JD Power score reported for an American ISP in any region — and was additionally named the top wired ISP for digital tools. GFiber also cites an 89% rate of customers saying their internet speed met or exceeded expectations, and an 85% appreciation rate for its no‑price‑increase policy.
Recent news involving GFiber:
GFiber breaks ground in Highlands Ranch, Colorado (August 2025)
What this means for customers
For consumers in areas where GFiber operates, the award also signals a provider investing in clearer pricing and tools aimed at making broadband easier to manage. For the wider industry, the recognition underscores growing pressure on ISPs to improve transparency, digital support and proactive customer care as a means to win loyalty in a crowded market.
A staff writer used AI tools to help generate this report.
