DALLAS — Ten percent of U.S. broadband households switched, downgraded, or cancelled their pay-TV service in past 12 months, according to international research firm Parks Associates, a market research and consulting company...

DALLAS — Fifty-seven percent of consumers in U.S. broadband households subscribe to an OTT (over-the-top) video service, such as Netflix or Hulu Plus, according to recent access and entertainment research from Parks...

DALLAS, TX — The total number of cloud-DVR subscribers worldwide will exceed 4.6 million in 2015 and total 24 million by 2018, according to recent research from Parks Associates, a market research and consulting company...

DALLAS — New research from Parks Associates, a market research and consulting company specializing in emerging consumer technology products and services, finds that more than 46 million households worldwide will subscribe to a...

DALLAS, TX – Parks Associates, a market research and consulting company specializing in emerging consumer technology products and services, predicts that 42 million U.S. households will have a smart TV by the end of 2014,...

DALLAS, TX – Thirty-four percent of Google Chromecast owners stream video content from Hulu to their TV set every day, according to new consumer research from Parks Associates. The same research found 43 percent of...

DALLAS, TX – The number of U.S. broadband households with a streaming video media device, such as a Roku or an Apple TV, has doubled since 2011, reaching 14 percent in 2013, according to new report, “Connected TV:...

DALLAS, TX – Broadband providers, driven by subscriber adoption of connected CE and the need for new revenues, will deploy over 120 million routers and residential gateways (RGs) worldwide in 2017, achieving a cumulative...

DALLAS, TX – App developers are targeting the smart TV platform as the next significant growth area as nearly 80 percent of smart-TV owners regularly use apps, according to new research from Parks Associates, a market...

DALLAS, TX – Consumers want to be able to access online video as part of their pay-TV service, according to new online video research from Parks Associates, a consumer technology marketing research firm. More than half of...

Telcos will lead the next stage in pay-TV services as the number of IPTV subscribers in the U.S. rises from 8.8 million in 2011 to 18.6 million in 2017 according to new research from Parks Associates, a market research and...