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Aaron Hildreth, a co-founder of Intellipop, says his ISP has scaled 200% over the past two years thanks largely to their success with OANs, systems, and customer service.

By Brad Randall, Broadband Communities

At first, Intellipop‘s beginning involvement with UTOPIA Fiber in Utah was mostly to provide redundant fiber to some tower sites. That’s according to Aaron Hildreth, one of Intellipop‘s cofounders.

Today, however, the ISP can report a 200% growth in subscribers over the past 24 months.

According to Hildreth, Intellipop‘s growth was due to a mix of factors.

He said Intellipop‘s involvement with UTOPIA’s open access network made up the lion’s share of that growth.

However, he said almost all of the growth was also facilitated by a streamlining of Intellipop‘s operations.

Along their growth journey in Utah, Intellipop entered into a partnership with gaiia, a leading OSS/BSS platform with extensive experience helping ISPs who operate on multiple open access networks.

Relentlessly customer focused

“We’ve been relentlessly customer focused since the onset of this company,” he said, adding that gaiia was presenting a solution to a problem that Intellipop was “just discovering we were having.”

According to gaiia’s website, gaiia’s platform “integrated directly with Intellipop’s core open access partners, eliminating the need to juggle five separate systems.”

Hildreth said the partnership led to a simplified process for Intellipop‘s agents and customers, and a centralization of operations.

Additionally, CSRs for Intellipop can manage service orders, account changes, suspensions, billing, and customer communication from a single, unified interface, according to gaiia’s website, which focused on Intellipop‘s growth with a case study.

Shawn McIntyre, the head of growth for gaiia, said gaiia thought Intellipop‘s story was interesting for a multitude of reasons. He said Intellipop‘s success highlights that there is still room for emerging players in the market.

“Especially for their size, the amount of subscribers and growth rate is pretty exceptional,” he said. “They’re doing something clearly right.”

Hildreth said Intellipop arrived late to the party at UTOPIA, which stands for the Utah Telecommunication Open Infrastructure Agency.

Nevertheless, Intellipop now stands as the third largest ISP on UTOPIA’s network, according to Hildreth.

“I genuinely thought this was happening across the industry,” he said.

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