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On the latest episode of Beyond the Cable, learn how GPC strategically positioned themselves to lean into a data center-driven marketplace.

By Brad Randall, Broadband Communities

According to Christopher Sikora, the CRO of Great Plains Communications (GPC), several factors have propelled GPC to answer the call of changing connectivity demands.

Recently, Sikora joined our Beyond the Cable podcast. He shared how GPC has strategically positioned themselves to lean into a data center-driven marketplace with measurable success.

Sikora says competency, a willingness to think differently, financial stability, and company culture play big into GPC’s ability to answer the call.

“Fiber goes where that fiber goes,” Sikora said. “Why wouldn’t we choose to monetize it as much as we possibly could.”

He said that means GPC has to spin a lot of plates, but he said the company has expertise in multitasking.

“It’s multiple lines of revenue, multiple return profiles, it just makes us a financially healthier company,” he said. “And we think at the end of the day, that helps everybody.”

GPC’s pivot to data centers was also highlighted in a recent deal the company announced in November with Aphorio Carter, a real estate investment firm.

The partnership will see GPC bring redundant, high-capacity fiber connectivity into a new colocation and data-center facility in Simpsonville, Kentucky.

Under the arrangement, the Simpsonville data center will gain direct access to GPC’s network, which the companies say can support up to 400 Gbps transport and 100 Gbps dedicated internet access.

To listen to our full interview with Sikora on Apple Podcasts, click here.

Watch Beyond the Cable on YouTube

Click here to watch Part 1 of our interview with Sikora on YouTube.

Part 2 can also be viewed on YouTube here, at this link.

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